Sale managers: Massimo Scopel - Miriam Sari - Nanda Valenti
e-mail: blosrl@tin.it
BUSINESS DESCRIPTION:
Blò started officially in 1996, although its productive unit would be up and running only at the beginning of the following year. In a small workshop and with the help of just a few artisans, it specialized in the manufacture of 18kt casted charms, earrings and rings, enriched by synthetic and semi-precious stones. The company philosophy that begun with excellence in quality and the constant research for new designs, to meet the market’s trends, were the keys to its success, bringing it to a prestigious market position, in a very short time.
Characteristics and production specializations: The company has specialized in the manufacture of casted charms, earrings and rings individually hand-set with synthetic and semi-precious stones. The great care in the production processes and the company’s goldsmiths experience are the characteristics that bring the pieces more close to high jewellery than to traditional goldsmith’s art.
Reference markets: The company’s jewels are sold mainly to the national market, thanks to a distributing wholesale and retail network. Aurum’s customers conceive its creations not only as the perfect gift, but also as a real avant-garde fashion accessory, totally in line with current trends.